Mark Gwilliam

Are you making use of the PAYE subsidy?

Do you know that you could actually obtain financial assistance from the government if you outsource your payroll tasks to an accredited payroll services provider? This government assistance is more popularly known as the PAYE subsidy that especially favours small employers like you. If you are not taking full advantage of the PAYE subsidy, then […]

11/09/2007
Mark
General
Comments: 107

Communication is the act of transmitting thoughts, opinions, ideas, and information (the message) from one person (the communicator) to another (the receiver). It is a process that requires a medium. Traditional communication medium Traditionally, business management communicated with employees through written memoranda. The boss would dictate or type the message, make copies of the memo […]

07/09/2007
Mark
Marketing
Comments: 3

Small businesses have found their perfect marketing method – podcasting – or have they, really? Podcasting may be the next best thing since sliced bread but it isn’t truly that different from other marketing methods. Podcasting, just like any marketing method has a good, a bad and an ugly side. The Good: Make Your Mark […]

01/09/2007
Mark
General
Comments: 14

I am often asked about what details should go on a business card. This article attempts to give my views. In this day and age, information technology has become so advanced that everything, it seems, is done online. Marketing is no exception – search engine optimization (SEO); pay-per-click (PPC) advertising; article marketing; directory placements, and […]

Registered office and company records

All New Zealand domiciled companies must have a registered office, as well as an address for service, where legal documents can be delivered to the company. Both addresses must be notified to the Registrar on application for incorporation. The registered office must be a physical New Zealand address, not a postal box or accommodation address. Normally […]

Spam to be finally outlawed in New Zealand

With less than a month before The Unsolicited Electronic Messages Act comes into force; are you ready for it? The Unsolicited Electronic Messages Act 2007 comes into force on September 5 2007 and aims to prevent New Zealand becoming a haven for spammers by prohibiting unsolicited commercial electronic messages. The Act requires anyone who sends […]

16/08/2007
Mark
General
Comment: 1

We all know that running your own business is often hard work and we often forget to take time out to celebrate our successes or to inject a bit of humour in our busy lives. An Aussie friend of mine sent me this link a few days ago, which cheered me up no end! Take a […]

Proven tips to improve your cash flow

Ever heard of the saying that “a sale is not a sale until the cash is in your bank account?” If we you were paid for your sales the moment that you made them, you would never have a cash flow problem. Unfortunately, that does not always happen in many businesses. Credit is a privilege […]

Why employing full-time administration staff is costing you more than you think.

The cost of employing full-time administration staff is costing you more than you think. Added to their salaries, you will have to pay them holiday & sick pay; other government taxes; training costs and they will have regular “down-time”. And don’t forget the overheads associated with it – a telephone; desk & chair; insurances; software; […]

Why it pays to have a network of advisors – part 2

In my previous article, I discussed why it’s important to have a good team of professional advisors on hand to help your business. This article follows on that discussion. Marketing consultant Many start-up businesses can’t afford the high fees that these consultants charge, but if you do have the cash, good marketing consultants are well […]