Bizadvice.co.nz

Give yourself a holiday- free yourself from your business by systemising it.

Do you feel like you’re being held hostage by your business? Most small business owners start their business because; a) they want to do something they’re passionate about; and b) because they think it will give them more freedom in life by releasing them from the unreasonable demands of their boss. After a few weeks, […]

Stop playing Santa- you’re in the business to make money

Words like “corporate responsibility” and “business conscience” have become quite the buzz of late. Many people think that businesses have become too selfish and that, in their pursuit for profits, they should also give something back to society. Now that all sounds good if you’re Bill Gates or Sir Richard Branson and can afford that […]

Stick to the knitting – focus on your core business

Small business owners who are looking to grow their business are often tempted by the idea of diversifying into other products or services. However, a countless number of business ventures fail utterly when their owners decided to diversify away from the core of the original business. Expanding into other product lines or services takes a […]

10/04/2008
Mark
Marketing
No Comments

This is another important concept. If you currently run one radio commercial or use only your business cards to market your business, you’ll have limited the number of customers you can reach. By broadening your marketing efforts in several directions, you’ll be able to reach more potential customers – and be able to convince them […]

Business ratio

Learn 3 simple business ratios to identify negative trends in your business in less time than it takes to read your favourite newspaper. Business ratios are tools that help you in evaluating the current performance of your business. They are also very effective in helping you detect problem areas within your business before they get […]

Why you should become a company

The New Zealand company tax rate was reduced from 33 to 30 percent from the beginning of the 2008/2009 income year – usually 1 April 2008 for companies with a standard 31 March balance date. This applies to companies and other entities defined as companies by the Income Tax Act, including incorporated societies and unit […]

Use your home as a genuine business deduction

Your home office is likely to be one of your biggest business deductions. Ask any proactive tax accountant or business person and they’ll likely agree with me. Recorded properly, this is one of the all around best deductions dollar for dollar. Since you probably work at home, quite a bit, you’ll be saving big money […]

Why your bank account may not reflect the sales that you have made

If you are just starting out with your small business, it could be that you are not too comfortable with the “ins” and “outs” of financial management. You may have been misled into thinking that your bank account is a good way to measure the sales that your business has made in a certain period […]

28/03/2008
Mark
Marketing
Comment: 1

Before you begin, you must understand one thing. No matter how much money you spend on your marketing strategy, your attempts will be fruitless if you are marketing to the wrong audience. Before you implement any marketing strategy, first identify your target client. Determine who wants and needs your product or service. This will ensure […]

How to promote your business

As you know, customers are the lifeblood of your business. Without them, your business doesn’t stand a chance at success – and will crash and burn along with the many other small businesses that don’t survive their first five years. No matter how much time and money you spend on your marketing efforts, you will […]