General

How Skype has changed the way we communicate

Communication is the act of transmitting thoughts, opinions, ideas, and information (the message) from one person (the communicator) to another (the receiver).  It is a process that requires a medium. Traditional communication medium Traditionally, business management communicated with employees through written memoranda.  The boss would dictate or type the message, make copies of the memo […]
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What your business card says about your business

I am often asked about what details should go on a business card.  This article attempts to give my views. In this day and age, information technology has become so advanced that everything, it seems, is done online.  Marketing is no exception – search engine optimization (SEO); pay-per-click (PPC) advertising; article marketing; directory placements, and […]
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Something to cheer you up

We all know that running your own business is often hard work and we often forget to take time out to celebrate our successes or to inject a bit of humour in our busy lives.  An Aussie friend of mine sent me this link a few days ago, which cheered me up no end!  Take a […]
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I’m taking a family break

Hi, I am going to be taking a family holiday during school holidays on July 5 for 9 days as we head to Tonga in the South Pacific.  I’m not anticipating adding any articles during this time so I’ll resume in mid-July! People keep asking me when my next 2 eBooks on “Secrets to better […]
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